BY JOE NUTT Centuries before semioticians decided it was exceedingly clever of them, Shakespeare’s fourteen year old protégé, Juliet, argued rather more elegantly than any academic, that the connection between a word and the physical object it represents, is arbitrary. If we all decide tomorrow that the often exquisitely scented, gracefully shaped flower that comes in an endless variety of colours is called a nose, … Continue reading What’s in a Party Name?