
Blue & Yellow
BY NIALL McCRAE Products are made in factories, but brands are processed in the mind. A remarkable feat of the government’s Covid-19 response in March 2020 was the readily produced slogans (such as ‘hands, face, space’) and other messaging. Initially the colours were red and yellow, signifying an emergency, but later the colour scheme changed. The constant barrage of marketing for the booster injections in … Continue reading Blue & Yellow